B 990 Virtual Sales Events
B 990 Virtual Sales Events inspire customers of all experience levels with creative techniques while clearly showcasing the unmatched capabilities and benefits of the BERNINA 990.
Exclusive
Inspiring
Sparks the need for a B 990
Host B 990 a Virtual Event in Your Store
These exclusive virtual events that focus on the BERNINA 990, are designed to bring customers—brand‑new stitchers, seasoned makers, BERNINA owners, and future BERNINA owners—into your store to be inspired, learn, and get excited about what’s possible.
Each event highlights sewing, quilting, or embroidery tips and techniques while showcasing the unmatched capabilities of the BERNINA 990.
By seeing the B 990 in action, customers gain a clear understanding of its benefits, its precision, and its creative power—sparking genuine interest in owning one.
Who to Invite
Target groups can be small (2-10 attendees) or large (10+ attendees) and can include:
- B 990 Leads
- Current B 880, B 830, B 790, B 780 and B 770 owners
- Current TOL owners of other brands
- Current B 990 owners
- All BERNINA owners
No matter who attends, there’s something for everyone to learn—while naturally sparking interest in owning a BERNINA 990
Event Timing
Event Length: 3 hours
Event Schedule: Each event has 3 sessions and 2 scheduled breaks
Depending on your time zone, the events will take place at the following times on the date you registered for.
- 10:00 AM - 1:00 PM PT (Pacific)
- 11:00 AM - 2:00 PM MT (Mountain)
- 12:00 PM - 3:00 PM CT (Central)
- 1:00 PM - 4:00 PM ET (Eastern)
Live & Exclusive
These live, unrecorded virtual sales events are available only at participating BERNINA dealerships, and the only way for customers to experience them is by attending in your store.
Join Us >Learn More About
The B 990 Virtual Sales Events
A 12-week course to help you systemize and automate your business so it doesn't run you.
Learn everything you need to have your business put on autopilot and enjoy the things that matter
What you'll receive
Once registered, you will receive an email with a Dropbox link to the following information
01.
Event Set-up Information
Includes the detailed agenda, room set-up, product list and more
02.
Event Flier
A pdf printable flier to use in-store or as a bag stuffer
03.
Images for Marketing Pieces
Project images of the event topics, useful if you’d like to create your own flier or marketing materials
04.
Video for Social Media
Short video to post showing the event highlights
05.
Demo Information
Step-by-step demo instructions and quilt/embroidery design
06.
Headshot & Bio
Connie's headshot and bio for marketing purposes
What Attendees Are Saying Inside the Interactive Polls
After each session, we use Interactive Polls to capture feedback, keep attendees involved, and highlight key features. In the comments, here’s what they’re saying…
Session 1 Comments
- "Great tutorials. Thanks!!"
- "I keep forgetting that I have a camera! Nice way to use it in applique"
- "Loved to see the applique information"
Session 2 Comments
- "Having fun. Thank You!"
- "Wonderful info!
- "Love every feature that is listed!"
Session 3 Comments
- "I learned so much! Thanks"
- "Love Combi Mode!
- By the way, I love that my 990 comes with a printed manual. Awesome!
A Look at the Quilting Event Sessions
Session 1
Quilt Stitches — Using Stitches and Features to their Max
- Discover the quilt stitches built into the B 990
- Learn efficient chain piecing using sewing settings and editing functions
- Identify the best quilt stitches for stitch-in-the-ditch quilting
- Master appliqué techniques with on-board tutorials, sewing settings and appliqué stitches
- See how the Pinpoint Laser and BERNINA Camera technology simplify and perfect appliqué placement
Why consumers love it: This session shows how the B 990 helps you piece, quilt and appliqué faster, efficiently, and perfectly.
Session 2
Computerized Quilting in the Hoop — Precision Quilting Made Easy
- Understand the difference between .bqm and .exp format designs
- See the Hoops best options for computerized quilting
- Discover B 990 features for accurate block and border placement
- Create quilted backgrounds using Jumbo Stitches
- Learn the benefits of WiFi connectivity
Why consumers love it: This session highlights how the B 990 brings longarm‑style precision to your embroidery hoop, making precision quilting accessible to everyone.
Session 3
Creative Quilting — Unlock Your Artistic Side
- Explore decorative stitches for quilting and use Combi Mode for creating one of a kind machine quilting stitches
- Be inspired by decorative stitch patterns and learn to create stitch recipes for unique quilted projects
- Learn about free-motion quilting and the benefits of the BERNINA Integrated Stitch Regulator (BISR)
- Bonus: Personalizing with Lettering!
Why consumers love it: This session shows how the B 990 expands your creative possibilities—letting you design, quilt, and personalize like a pro.
A Look at the Embroidery Event Sessions
Session 1
Customizable Lettering — Personalize Everything You Love
-
Explore beautiful built‑in fonts and see how easy it is to resize, re-shape and perfect every letter for professional‑looking projects
-
Make quilt labels, monograms, and personalized gifts that look boutique‑quality
-
Play with the B 990 Shape Designer to unlock endless creative possibilities
-
See the benefits of WiFi connectivity
Why consumers love it: This session shows how the B 990 easily turns everyday projects into personalized keepsakes — with professional results
Session 2
Pinpoint Placement — Perfect Placement, Every Time
- Understand how Pinpoint Placement ensures perfect embroidery alignment every time
- Learn when Grid Placement is the best choice for placing a design
- Explore Four‑Point Placement for positioning quilt blocks with ease
- Discover the flexibility of Free‑Point Placement — for total placement freedom
Why consumers love it: Perfect placement is one of the top frustrations in embroidery — this session shows how the B 990 solves design placement on any project
Session 3
Colorizing Designs & Hooping Tips — Professional Results Made Easy
- Colorize designs to match your fabric, décor, or personal style
- Use Color Wheel to instantly visualize fresh color combinations
- Match colors to the thread brands you already own — no need to buy new supplies
- Learn which hoops give the best results and when to use each one
Why consumers love it: This session shows how the B 990 makes color coordination effortless, helping every project look beautifully pulled together
Early Bird Bonuses
When you enroll by
DATE / TIME / TIMEZONE
00
DAYS
00
HOURS
00
MINS
00
SECS
You can use these resources for yourself or with your clients (talk about other benefits of the resources here)
Move Your Business Forward
You Are Worth It
The best investment you can make is in yourself. When you purchase this course you will be learning lots of new things and implementing it.
Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo.
uam quaerat voluptatem. Ut enim ad minima veniam, quis nostrum exercitationem
ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur?
Quis autem vel eum iure reprehenderit qui in ea voluptate velit esse quam nihil molestiae consequatur, vel
More testimonials from past participating Dealers
Choose the best sentence from the testimonials for the headline
District ??? Dealer
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam non ligula non nisl scelerisque vulputate eu vitae dolor. "
Name of student
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam non ligula non nisl scelerisque vulputate eu vitae dolor. "
Name of student
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam non ligula non nisl scelerisque vulputate eu vitae dolor. "
The Process
01.
Register for the desired event and date.
02.
The Link for the B 990 Virtual Sales Event will be emailed 1 day prior to the event.
Zoom Links are sent to the email address that was submitted when registering for the event. Do not forward the link to another email address.
03.
Images for Marketing Pieces
Project images of the event topics, useful if you’d like to create your own flier or marketing materials
03.
Video for Social Media
Short video to post showing the event highlights
03.
Demo Information
Step-by-step demo instructions and quilt/embroidery design
03.
Headshot & Bio
Connie's headshot and bio for marketing purposes
FAQs
Can I share the zoom link with my customers or another one of my store locations?
Are the events recorded
Can my store register for several of the event dates
Next objection they might have here (money, time, experience)
Still don't have the answers you were looking for? Feel free to contact me [email protected]
Nice to meet you!
Your instructor bio and why you're qualified to teach this goes here.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam non ligula non nisl scelerisque vulputate eu vitae dolor. Mauris fermentum purus odio, a blandit enim sagittis non. Mauris tempor augue orci, sed convallis mi facilisis ut. Quisque sed faucibus nisl. Ut elementum leo posuere sapien venenatis, at finibus nibh placerat. Etiam nec tristique mauris. Mauris tincidunt sed ante in ultrices.
Time is Ticking
Early Bird Bonuses End or Enrolments Close in
00
DAYS
00
HOURS
00
MINS
00
SECS
You are protected by our no questions asked 100% money back guarantee
Lay out the terms of any guarantee here. This could be time-based, results-based, or whatever you care to dream up!
Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo.
Join the Stitch Maker Email List
Stay inspired and in the loop with all things Stitch Maker!
Get updates whenever a new learning tool drops so you can keep growing your skills, one stitch at a time.
